Custom Type Design — Case Studies

The Coca‑Cola Company

Better With Better With Holidays
Serif Headline Compressed 2 Widths 3 Weights Oblique Multiscript Latin Cyrillic Greek
Type director
Neville Brody
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L’Occitane En Provence

L’Occitane Sans
L’Occitane Serif
Sans Serif Condensed 2 Widths 4 Weights Italic Latin
Type director
Neville Brody
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Credit: ichetkar.fr

Mozilla Foundation

Mozilla Headline
Mozilla Text
Semi-Slab Sans Headline Text Logo UI 5 Widths 6 Weights Italic Latin
Type director
Chris Nott
Download the Mozilla Fonts
Credit: mozilla.com

Shiseido Co.

Shiseido Ginza
Sans Condensed Extended 3 Widths 5 Weights Italic Latin
Type director
Neville Brody
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Longines (The Swatch Group)

Longines Sans Headline
Longines Sans Text
Longines Serif Headline
Longines Serif Text
Sans Serif Headline Text 4 Weights Italic Latin
Type director
Neville Brody
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Samsung Group

SamsungOne
SamsungOne UI
Sans Condensed Multiscript 2 Widths 8 Weights UI Italic Latin Latin Extended Georgian
Type director
Neville Brody
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Credit: theverge.com

Kraft Heinz

Heinz Label
Flared Sans Headline 2 Weights Latin
Type director
Chris Nott
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RSPCA – Royal Society for the
Prevention of Cruelty to Animals

Wilberforce Sans
Sans Unicase 2 Styles Latin
Type director
Chris Nott
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Outernet Global

Outernet Headline
Outernet Corporate
Sans Text Headline Mono 5 Weights Latin
Studio
NaN
Type director
Luke Prowse
Agency
DBLG
View full case study
Credit: dblg.co.uk

Baskin Robbins Korea
(SPC Group)

BRK Sans
Sans Headline 5 Weights Latin
Type director
Neville Brody
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Slovene People’s Theatre
SLG Celje

Celje Headline
Celje Headline Mono
Sans Headline Extended Mono Logo Variable 2 Widths 5 Weights Latin
Studio
Studio AA
Type directors
Aljaž Vesel/Anja Delbello
Credit: Studio AA